russ schaffer
HUGO BOSS
Concept artwork for the second season of HUGO BOSS' podcast Behind The Boss. The process included development of eight different styles as well as a full logo buildout.
Examples of branding projects for various companies; largely done on contract. Typical work consists of original brand concepts, podcast artwork, logo creations and a wide range of both print and digital assets.
Campside media
Podcast artwork for a new original series from Campside Media based upon what has been labeled the best high school football game ever played. The artwork direction was to develop a style that evoked nostalgia similar to the Friday Night Lights artwork. Work included multiple rounds of artboards, meetings and hero images
userzoom
Original artwork for UserZoom's first podcast series, unveiled in May 2022. Direction was to create six minimalist styles with clear contrast
GENUINE FOODS,
FOOD AND BEVERAGES SERVICE
Marketing Specialist - 03/2023 -
Design examples of various work done under contract with Genuine Foods as the first in-house graphic designer in company history. Typical work consists of pitch decks, proposals, posters, social ads, printable items, style refreshes, asset management and more.
Original logo design for a new restaurant at
Long Beach City College
Pages from pitch decks and proposals. Work consisted of building original decks, updating decks and cleaning up existing proposals to make them user friendly for other team members
cafeteria POSTERS
This collection was designed to be displayed in K-12 cafeterias across the country. The illustrations were completed using a combination of original and stock illustrations adapted to Genuine Foods' brand guidelines. Specifically requested was the utilization of the pastel secondary colors in coordination with the modern style of their brand
kivvit - public relations firm
Contract Graphic Designer - 08/2022-12/2022
Original logo development and branding developed for Aspen Creek Digital Corporation, a renewable energy company. Idea was based around the symmetry of the letters of ACDC while representing flowing energy
Logo creation for the Vote Yes 2 Arts Referendum, a passed measure that provided funding for art and cultural institutions of Miami. Theme was based around the pastel colors of South Beach and the Vice style. (Logo creation only, social graphics by the team).
